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Target Marketing Book for the Niche Marketer

You want to get the word out to buyers about all the great things your business has to offer. But a big-bucks marketing campaign just isn’t in your budget-especially in this economy. Now you can get the expert information you need about how to get the word out.
“The Complete Idiot’s Guide to Target Marketing” is [...]

Mobile Niche Marketing Techniques

I’d like to share a recent mobile customer service case study from the UK’s Mobile Marketing Association that reveals how National Express rail service’s customer relations department was a few cars behind the times. Just like many Nichepreneurs, they wanted an efficient way to hear from customers.
By employing a customer feedback system that uses SMS technology, they receive instant [...]