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	<title>Riches in Niches: How to Get Rich in Your Niche &#187; Susan Friedmann</title>
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	<link>http://richesinniches.com</link>
	<description>Niche Marketing Expert Offers Niche Marketing Strategies, Niche Marketing Help, Niche Marketing Ideas, &#38; Niche Marketing Tools to Baby Boomer Entrepreneurs, Work From Home Businesses, and Network Marketers</description>
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		<title>Target Marketing Book for the Niche Marketer</title>
		<link>http://richesinniches.com/2009/11/18/target-marketing-book-for-the-niche-marketer/</link>
		<comments>http://richesinniches.com/2009/11/18/target-marketing-book-for-the-niche-marketer/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 16:29:20 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Amazon.com]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[business strategies]]></category>
		<category><![CDATA[business strategiests]]></category>
		<category><![CDATA[business trends]]></category>
		<category><![CDATA[buzz marketing]]></category>
		<category><![CDATA[Complete Idiot's Guide]]></category>
		<category><![CDATA[Complete Idiot's Guide to Target Marketing]]></category>
		<category><![CDATA[cost-effective marketing]]></category>
		<category><![CDATA[customer relations]]></category>
		<category><![CDATA[ebooks]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[lucrative niche markets]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing campaign]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Niche Marketing Expert]]></category>
		<category><![CDATA[public relations strategies]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[special reports]]></category>
		<category><![CDATA[Susan Friedmann]]></category>
		<category><![CDATA[target market]]></category>
		<category><![CDATA[Target Marketing]]></category>
		<category><![CDATA[target marketing book]]></category>
		<category><![CDATA[viral marketing]]></category>
		<category><![CDATA[web marketing]]></category>
		<category><![CDATA[webinarsPosted in Books]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=174</guid>
		<description><![CDATA[You want to get the word out to buyers about all the great things your business has to offer. But a big-bucks marketing campaign just isn’t in your budget-especially in this economy. Now you can get the expert information you need about how to get the word out. “The Complete Idiot’s Guide to Target Marketing” [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>When You’re Out of Ideas &#8211; 3 Ways to Strengthen Your Niche</title>
		<link>http://richesinniches.com/2009/11/05/when-you%e2%80%99re-out-of-ideas-3-ways-to-strengthen-your-niche/</link>
		<comments>http://richesinniches.com/2009/11/05/when-you%e2%80%99re-out-of-ideas-3-ways-to-strengthen-your-niche/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 16:38:07 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[Tips]]></category>
		<category><![CDATA[Chris Brogan]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Jim Rohn]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Niche Marketing Expert]]></category>
		<category><![CDATA[Nichepreneur]]></category>
		<category><![CDATA[riches in niches]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Susan Friedmann]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[twitter tren]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=176</guid>
		<description><![CDATA[“To solve any problem, here are three questions to ask yourself: First, what could I do? Second, what could I read? And third, who could I ask?”-Jim Rohn When you’ve run out of what you can do yourself, the best way to strengthen your niche is to get help from others just like you! Here [...]]]></description>
		<wfw:commentRss>http://richesinniches.com/2009/11/05/when-you%e2%80%99re-out-of-ideas-3-ways-to-strengthen-your-niche/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Winning Strategies in Viral Marketing for the NichePreneur</title>
		<link>http://richesinniches.com/2009/09/24/5-winning-strategies-in-viral-marketing-for-the-nichepreneur/</link>
		<comments>http://richesinniches.com/2009/09/24/5-winning-strategies-in-viral-marketing-for-the-nichepreneur/#comments</comments>
		<pubDate>Thu, 24 Sep 2009 16:39:09 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[Coldstream Creameries]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[follow up new leads]]></category>
		<category><![CDATA[lead follow up]]></category>
		<category><![CDATA[Make a Wish Foundation]]></category>
		<category><![CDATA[niche]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Niche Marketing Expert]]></category>
		<category><![CDATA[Nichepreneur]]></category>
		<category><![CDATA[Susan Friedmann]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=181</guid>
		<description><![CDATA[“Free Ice Cream!” That’s all the tweet said, but I trusted the person who posted it, so I clicked the link. The link led to a blog post, which linked back to the original promotional page. Cold Stone Creamery is giving away ice cream today, September  24, to all customers who make a donation to [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Learn What Others Are Doing</title>
		<link>http://richesinniches.com/2009/07/16/learn-what-others-are-doing/</link>
		<comments>http://richesinniches.com/2009/07/16/learn-what-others-are-doing/#comments</comments>
		<pubDate>Thu, 16 Jul 2009 16:41:32 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[Tips]]></category>
		<category><![CDATA[Forest Connect]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Nichepreneur]]></category>
		<category><![CDATA[Ning]]></category>
		<category><![CDATA[Society of Word of Mouth]]></category>
		<category><![CDATA[Target Marketing]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=183</guid>
		<description><![CDATA[The best way to learn what others are doing on Ning.com is to get on Ning.com. The next few links reveal by example the power of social networking. Whether you create a Facebook page, get on Twitter or consider your own Ning.com network, you will begin to reach out to your target audience in direct and transparent ways. [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Getting too big, too quickly? My advice: “Think smaller!”</title>
		<link>http://richesinniches.com/2009/06/23/getting-too-big-too-quickly-my-advice-%e2%80%9cthink-smaller%e2%80%9d/</link>
		<comments>http://richesinniches.com/2009/06/23/getting-too-big-too-quickly-my-advice-%e2%80%9cthink-smaller%e2%80%9d/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 16:42:30 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[Tips]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Niche Marketing Expert]]></category>
		<category><![CDATA[Nichepreneur]]></category>
		<category><![CDATA[Target Marketing]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=185</guid>
		<description><![CDATA[When Bill Bernbach thought up the top advert of the 20th Century to sell Volkswagen-Beetle, he probably didn’t realize how big of an impact “Think Small” would have on a generation. It worked. The car buying niche who wanted a smaller car chose Beetles, and that would change the way we think of “bigger and better” [...]]]></description>
		<wfw:commentRss>http://richesinniches.com/2009/06/23/getting-too-big-too-quickly-my-advice-%e2%80%9cthink-smaller%e2%80%9d/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kissing Cousins: Target &amp; Niche Marketing</title>
		<link>http://richesinniches.com/2009/06/09/kissing-cousins-target-niche-marketing/</link>
		<comments>http://richesinniches.com/2009/06/09/kissing-cousins-target-niche-marketing/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 16:43:29 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Target Marketing]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=188</guid>
		<description><![CDATA[The phrases “target marketing and “niche marketing” get tossed around quite a bit, often used interchangeably — yet the two are not quite the same thing. Both target marketing and niche marketing rely on looking at the entire potential audience for their products and services and breaking that huge group down into small, manageable pieces.  [...]]]></description>
		<wfw:commentRss>http://richesinniches.com/2009/06/09/kissing-cousins-target-niche-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cell Your Niche Market</title>
		<link>http://richesinniches.com/2009/05/28/cell-your-niche-market/</link>
		<comments>http://richesinniches.com/2009/05/28/cell-your-niche-market/#comments</comments>
		<pubDate>Thu, 28 May 2009 16:44:22 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[1-800-Flowers]]></category>
		<category><![CDATA[Mobile Marketer]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[niche market]]></category>
		<category><![CDATA[Pitney Bowes]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=190</guid>
		<description><![CDATA[Pitney Bowes—the multi-billion dollar mailstream technology firm—recently used mobile marketing at trade shows to raise awareness of its products, services and brand. Mobile Marketer Editor in Chief Mickey Alam Khan interviews Pitney Bowes director of trade shows Lenore O’Connor . . . In this question and answer session, O’Connor shares how simple and compelling mobile marketing campaigns [...]]]></description>
		<wfw:commentRss>http://richesinniches.com/2009/05/28/cell-your-niche-market/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mobile Niche Marketing Techniques</title>
		<link>http://richesinniches.com/2009/05/17/mobile-niche-marketing-techniques/</link>
		<comments>http://richesinniches.com/2009/05/17/mobile-niche-marketing-techniques/#comments</comments>
		<pubDate>Sun, 17 May 2009 16:46:52 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Target Marketing]]></category>
		<category><![CDATA[Weblogs]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=194</guid>
		<description><![CDATA[I’d like to share a recent mobile customer service case study from the UK’s Mobile Marketing Association that reveals how National Express rail service’s customer relations department was a few cars behind the times. Just like many Nichepreneurs, they wanted an efficient way to hear from customers. By employing a customer feedback system that uses SMS technology, they receive [...]]]></description>
		<wfw:commentRss>http://richesinniches.com/2009/05/17/mobile-niche-marketing-techniques/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Using Mobile Marketing to Gain a Niche Edge</title>
		<link>http://richesinniches.com/2009/04/30/using-mobile-marketing-to-gain-a-niche-edge/</link>
		<comments>http://richesinniches.com/2009/04/30/using-mobile-marketing-to-gain-a-niche-edge/#comments</comments>
		<pubDate>Thu, 30 Apr 2009 16:47:43 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Current Affairs]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Target Marketing]]></category>
		<category><![CDATA[Web/Tech]]></category>
		<category><![CDATA[Weblogs]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=196</guid>
		<description><![CDATA[Pitney Bowes—the multi-billion dollar mailstream technology firm—recently used mobile marketing at trade shows to raise awareness of its products, services and brand. Mobile Marketer Editor in Chief Mickey Alam Khan interviews Pitney Bowes director of trade shows Lenore O’Connor . . . In this question and answer session, O’Connor shares how simple and compelling mobile marketing campaigns [...]]]></description>
		<wfw:commentRss>http://richesinniches.com/2009/04/30/using-mobile-marketing-to-gain-a-niche-edge/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Thomas Edison, Lightbulb NichepreneurTM</title>
		<link>http://richesinniches.com/2009/04/21/thomas-edison-lightbulb-nichepreneurtm/</link>
		<comments>http://richesinniches.com/2009/04/21/thomas-edison-lightbulb-nichepreneurtm/#comments</comments>
		<pubDate>Tue, 21 Apr 2009 16:48:30 +0000</pubDate>
		<dc:creator>Susan Friedmann</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[General]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Niche Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Target Marketing]]></category>
		<category><![CDATA[Weblogs]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://richesinniches.com/?p=198</guid>
		<description><![CDATA[Thomas Edison tried hundreds of materials before he found the right filament for the electric light. What if he stopped trying? What if he woke up on the wrong side of the bed every day? How long do you think that might’ve left us in the dark before someone else came through with a brighter [...]]]></description>
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		<slash:comments>0</slash:comments>
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