There are no silver bullets, you know. No magic formulas or hidden incantations that will suddenly propel your business from relative obscurity to the front cover of Business Week. They simply do not exist. Yet as the economy tanks, there are suddenly millions and millions of systems and programs and books that say, “If only [...]







For over 25 years, Susan Friedmann, CSP, has traveled the world helping companies put their best foot forward at trade shows and events. Working with organizations who want to grow their target marketing strategies, Susan offers programs to increase results and focus on building better relationships with customers, prospects and advocates in the marketplace.